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Trendspotting at NYFW
Discover the hair trends spotted during New York Fashion Week, plus the Oribe products used by our talented team to bring them to life.
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Oribe x TWP at NYFW SS27
Go backstage with us TWP's SS27 show at New York Fashion Week. Session Stylist, Joey George, created a hair look that was slightly undone and restrained, yet structural.
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Sleek Without Sacrifice: Heat Styling Curls & Coils
Heat styling requires intention, patience, and the right protection. When done correctly, it can reveal incredible movement, shine, and versatility without compromising the integrity of your natural curl pattern.
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The Basics of Curl Care: Cleansing, Conditioning & Scalp Rituals
Caring for your curls doesn’t have to be complicated. Finding the right products, the right routine, and the right mindset can make all the difference.
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Smooth, Sculpt, Shine: Meet The Oribe Product That Does All Three
Discover how Mandee Tauber, Oribe Principal Artist of Global Content, likes to use Supershine Smoothing Wax Stick to to achieve three unique styles.
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Winter Hair Care
Winter asks more of your hair–cold air, biting winds, and indoor heating draw moisture from strands, leaving hair feeling drier, duller, and more prone to breakage.
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Subtle Statements with Proenza Schouler
Oribe x Proenza Schouler A/W 2026 Hair by Holli Smith.
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Holiday Hair Looks: From Heatless Waves to Iconic Volume
Five festive looks to help you savor the season and step out with confidence.
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Textured Romance on the Runway
Oribe x Cucculelli Shaheen Spring/Summer 2026 Hair by Mandee Tauber.
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Wet Paint on the Runway: Oribe Hair at NYFW 2026
Session Stylist Joey George brings Donna Huanca–inspired artistry to New York Fashion Week with a bold, lived-in glossy updo.
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Sculpted Elegance for Wiederhoeft’s “Lost Works” Collection
Principal Artist Kien Hoang crafted architectural chignons and sculptural curls using Oribe Hair Care to bring the designer’s vision of rediscovered treasures to life at New York Fashion Week.
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Elevating Natural Texture: Oribe at Off-White 2026
Session Stylist Virginie Moreira used Oribe Hair Care to celebrate individuality and enhance natural texture at New York Fashion Week.
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Equestrian Elegance Meets High-Fashion Glamour at Baum und Pferdgarten
Oribe Global Principal Artist, Nicci Welsh, creates romantic, silk scarf-woven braids at Copenhagen Fashion Week
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Summer Styles: Easy Heatless Beach Waves
Want to rock that effortless beach wave look—even if you didn’t actually hit the beach? You can achieve those chic, wavy locks without heat. Here’s how to get perfect beach waves without any heat styling tools, just your hands.
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How To: The 90’s Blowout
As created for the Retrofête runway by Oribe Global Artist Mandee Tauber.
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How To: The Ultimate Supermodel Blowout
Everything you need to get that signature bouncy blowout at home.
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Get the Look from Willy Chavarria
Oribe Session Stylist Joey George gets you runway-ready from one of NYFW’s hottest shows.
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Get the Ulla Johnson Look
Oribe Session Stylist Joey George shows you how to style dreamy girl-next-door hair from one of NYFW’s hottest shows.
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How-To: Cool-Girl Texture
Bohemian beauty straight from the Cucculelli Shaheen runway.
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How-To: Deconstructed Curls
Get the subversive set seen at Diotima’s New York Fashion Week show.
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BEHIND THE BOTTLE
Bond Building on Muscle Beach
In celebration of the newly launched Hair Alchemy Bond Building Elixir, Oribe invited a circle of #OribeObsessed creators to an overnight experience at the Regent Hotel in Santa Monica.
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BEHIND THE BOTTLE
Alchemy in a Bottle: The Making Of Hair Alchemy Bond Building Elixir
Some products answer a need, others redefine an entire category.
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BEHIND THE BOTTLE
Oribe’s New Bond Repair Treatment Is Strength Training For Your Hair
Strength doesn't happen overnight. The real transformation begins with small, consistent movements and care that strengthen from within.
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BEHIND THE BOTTLE
Celebrating Her: Oribe’s Mother’s Day Gift Guide
Celebrate the most impactful women and mother figures in your life with curated gifts from Oribe.
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BEHIND THE BOTTLE
The Making of Supershine Smoothing Wax Stick
Every product we design is with intention and care. We obsess over every detail, and always have. From how we create our products, to the experience of using them. Our latest release, Supershine Smoothing Wax Stick, is no exception.
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BEHIND THE BOTTLE
Windswept Hair Takes Off at Copenhagen Fashion Week
Baum und Pferdgarten invited guests to take flight with their Autumn/Winter 2026 Collection.
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Oribe x Kustaa Saksi: Golden Threads Holiday Collection
Celebrate the season with a collaboration that weaves artistry, heritage, and intentional gifting into every detail.
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Oribe is Obsessed with Heat Protection
Here’s How to Pick the Perfect Product for Your Hair Goals
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Why Oribe’s Dry Texturizing Spray Is a Cult Favorite
Some products are functional. Others are luxurious. But every so often, a product comes along that’s both. We know we may be biased, but that’s exactly the category we’d place our Dry Texturizing Spray in.
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BEHIND THE BOTTLE
The Science Behind Dry Texturizing Spray
The making of Dry Texturizing Spray was a tremendous creative and scientific feat.
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Different Scalp Concerns Need Different Treatments
A Breakdown of Oribe’s Serene Scalp Collections
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Which In-Salon Treatment Is Right For You?
Discover the Renewal Remedies Treatment made just for you.
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BEHIND THE BOTTLE
Which Oribe Collection Is Right for My Hair?
There’s truly something for every hair type and concern. Discover the products best suited for yours.
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Our Go-To’s for Glossy “Glass” Hair
(Re-)Introducing Oribe’s New Supershine Collection.
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Scalp Care is the New Skin Care
Which of our 3 Serene Scalp collections will give you your healthiest hair?
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PRO TIPS
Protective Styles 101: Stacey’s Foundational Guide
Protective styles are more than a moment. Rooted in care, intention, and preservation, they remain one of the most effective ways to keep your curls and coils healthy.
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PRO TIPS
Iconic Hair Starts With These Expert-Approved Essentials
From mastering your shampoo lather to styling secrets for frizz-free strands, Oribe Global Artists Katie Manselle and Adam Livermore have perfected the art of hair. Keep scrolling for their product pointers, expert advice, and pro tips for polishing your hair care routine—because sometimes, even iconic manes need a helping hand (or two).
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PRO TIPS
Decoding Your Curls with Stacey Ciceron
When it comes to hair care goals, most of us are after the same thing—a better relationship with our hair. “Like any relationship, the more you understand something, the more it flourishes,” explains Oribe Brand Ambassador Stacey Ciceron. Curly hair, it turns out, is no different.
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PRO TIPS
Curls 101: Mandee Tauber’s Texture Textbook
From beach waves to corkscrew curls, texture is more common than you think. 60 to 70 percent of the world’s hair falls somewhere on the curl spectrum.
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PRO TIPS
Pro Tips: Holiday Hair
We polled our own artists and team for their go-to products to support those styles and steal the spotlight at your holiday parties.
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PRO TIPS
Pro Tips: Mirror Rinse Glass Hair Treatment
Tips and tricks for instant glass hair from the Oribe Pros
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PRO TIPS
True or False: Hair Loss Myths Exposed by an Expert
Trichologist Penny James sounds off on what really works (& what doesn’t).
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COMMUNITY
Copenhagen Fashion Week SS27: The Best Oribe Runway Looks
Discover the hair trends that defined Copenhagen Fashion Week this year, plus the exact products used by Oribe Principal Artist Nicci Welsh backstage to create them.
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COMMUNITY
Better Together: Five Years of Oribe & Black Beauty Roster
This year, Oribe celebrates five years of partnership with Black Beauty Roster, marking the milestone most recently during BBR’s first Beauty Show in New York City.
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COMMUNITY
Bond Building in the Big Apple
This month, Oribe made its debut on one of the world’s most iconic stages with the brand’s first-ever Times Square billboard.
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COMMUNITY
Team Oribe Gold Lust Picks
From the ultimate overnight treatment to the final touches that deliver that iconic Oribe shine, these are the Gold Lust essentials our team keeps reaching for.
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COMMUNITY
Proud to Be
Celebrating Pride and the LGBTQIA+ artists fostering community, care, and visibility.
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COMMUNITY
Oribe’s Father’s Day Gift Guide
Whether he’s committed to his routine or prefers to keep things low-maintenance, Father’s Day is the perfect time to upgrade dad’s grooming essentials.
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COMMUNITY
Oribe x Texture On Set: A Celebration of Textured Hair Artistry
Oribe is proud to return as a founding sponsor for Texture on Set's third annual celebration of textured hair education and artistry.
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COMMUNITY
The Red Carpet Beauty Suite We’re Still Talking About
Peek inside our exclusive gifting suite hosted in partnership with 111SKIN to stock our pro artist community with red carpet must-haves.
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COMMUNITY
Meet the Artists
Four Oribe Global Artists discuss their proudest career moments, lessons learned, and, of course, their favorite products.
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COMMUNITY
Meet the Artists
Behind every editorial, every runway, and every iconic cut, there's someone who sees hairstyling as an art form.
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COMMUNITY
Veiling and Revealing: SF1OG at Berlin Fashion Week 2026
At Berlin Fashion Week 2026, the Oribe team, led by Hair Lead Jesús Rodríguez, crafted a series of looks that echoed the collection’s central tension—where restraint meets expression.
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COMMUNITY
Smooth, Sculpt, Shine: Meet Supershine Smoothing Wax Stick
In celebration of our new launch, we invited editors and influencers to Cristophe Beverly Hills Salon in Los Angeles for a sneak peek of our new Supershine Smoothing Wax Stick.
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COMMUNITY
The Power Behind Every Look
Spotlighting visionaries Michela Wariebi and Mahaneela Choudhury-Reid—united by their commitment to inclusivity, education, and opening doors for others.
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COMMUNITY
The Hair Behind Willy Chavarria’s SS26 Collection, “Spicy Pastels”
Softness met strength at the crown of every look in Willy Chavarria’s SS26 Collection.
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COMMUNITY
Inside Oribe’s Eternal Curls Collection Launch in NYC
Good food, great company, and curls at the center of it all.
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COMMUNITY
Oribe Partners with Black Beauty Roster and Harlem’s Fashion Row
ICYMI: Oribe partners with Black Beauty Roster and Harlem Fashion Row for the Beauty Collective Event
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COMMUNITY
The Faces of Oribe Artistry
From backstage to behind the chair, discover the passionate professionals who bring our brand vision to life.
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COMMUNITY
Oribe Wants You to “Look More”
Inside the Dry Texturizing Spray Masterclass Event
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COMMUNITY
Staycation Like Oribe
Inside Oribe’s Gold Lust Restorative Night Crème for Hair Event
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COMMUNITY
How to Get Chloé Nicolai’s Bright Blonde
We sat down with Chloé @chloeleiiigh to find out what she uses — and how she uses it — to maintain an icy blonde look.
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HERITAGE
Unmistakably Oribe: The Artistry of Oribe Canales
At a time when the hairstylist largely existed outside the frame, Oribe Canales became an icon himself.
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HERITAGE
Celebrating the Original Dry Texturizing Spray
A Letter from our Co-Founder and President, Daniel Kaner
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HERITAGE
5 Things to Know About the Iconic Oribe Canales
How much do you know about our visionary co-founder?
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OBSESSIONS
Meet the Icons
Every Icon has an origin story, and it’s time to celebrate Oribe’s.
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OBSESSIONS
The Art of Giving Beautifully: Oribe’s Holiday Gifting Guide
Your ultimate guide to gifting luxury hair care, thoughtfully curated sets and iconic favorites that make every day feel extraordinary.
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OBSESSIONS
Copenhagen Fashion Week: Hair Looks That Stole the Show
Where fashion’s most visionary designs met the artistry of Oribe styling.
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OBSESSIONS
Fall Must-Haves
Fall is time for a total refresh. It’s the perfect season to hit reset on your routine and set the tone for the year, whether it’s back to school or in the shower.
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