Begin with dry hair. Scoop out a quarter-size amount of product with fingers. Warm between hands to emulsify and transform into an oil.
Apply from midshaft to ends, avoiding the roots. Repeat as necessary until all strands are lightly coated with oil. For thicker, coarser hair more product can be used. Luxuriate for 10-20 minutes. Wet hair and thoroughly wash from roots to ends with your favorite Oribe shampoo. Follow with your favorite Oribe conditioner. Repeat weekly.
Oribe Launches Gold Lust Pre-Shampoo Intensive Treatment