Backstage

  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
  • Joseph Abboud Fall 2012 <br><br />
Mercedes-Benz Fall 2012 Fashion Week
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Joseph Abboud

For the Joseph Abboud Fall 2012 runway show, lead stylist Larry Raspanti from New York City’s Whittemore House Salon used Oribe Hair Care products to give the models hair that mirrored the brand’s new campaign, which shows a lot of clean looks with matte texture. “The look is affluent, young and a little romantic,” Raspanti said. “It’s polished but not shiny. It’s like the guys have graduated from Abercrombie and are now wearing suits.” Raspanti worked with each model’s hair to craft a style that suited him, using Rock Hard Gel to shape the hair and Dry Texturizing Spray to add lift and provide a matte finish.
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